MTL CANNABIS CORP.
It’s time for MTL Cannabis to look as powerful as it performs.
Presented to: Michael Perron - Chief Executive Officer
Prepared by: Nick Harborne Creative
$26M
quarterly revenue
54%
GROSS MARGINS
TOP 10
IN NATIONAL FLOWER & PRE-ROLL
Overview, Goals & Objectives
MTL Cannabis is poised to set a new standard for what a modern Canadian craft cannabis brand can be — confident, premium, and unmistakably authentic. The goal of this engagement is to transform MTL’s entire corporate identity into an elevated, cohesive brand experience that matches its industry-leading performance. By partnering with me, MTL will rebuild its logo, visual system, investor materials, and corporate website with the same polish and precision you see in world-class lifestyle brands like Equinox, ASRV, or Porsche — but with a distinctly Canadian edge. The objective is simple: create a powerful, scalable brand that attracts investors, unites your portfolio of products under one clear story, and positions MTL as the leader in premium craft cannabis at home and abroad.
All guided by a dedicated creative partner who will protect and evolve this vision long term.
SCOPE OF WORK
Brand Strategy + Identity Design
- Brand Discovery & Strategy Workshop
- Logo Design – high focus on the with modern AI-inspired edge
- Cohesive color palette, typography, and brand motifs
- Clear rules for logo usage and consistency
- Graphic elements to elevate visuals across digital and print
Estimated:
32 – 40 hrs
Core Marketing & Digital Collateral
- Business cards
- Branded email signature
- LinkedIn cover image (personal & company)
- Social media launch graphics
Estimated:
24 hrs
Investor Presentation Deck
- A custom-designed 10-page presentation deck that aligns with MTL’s new branding
- Visual storytelling that clearly explains the firm’s mission, expertise, and value proposition
- Ideal for investor meetings, new client pitches, or internal onboarding
Estimated:
32 hrs
Website Design + Build
- Custom UI/UX Design
- Custom 3D/Video visuals
- Mobile responsiveness + Google SEO basics
- Content assistance + copy polish
Estimated: 96 - 112 hrs
Site Hosting: $250/annually+
Hourly Rate: $150/hr
Timeline:
4-5 weeks
Ongoing Creative Direction & Brand OWNERSHIP
MTL Cannabis isn’t just investing in a rebrand — you’re investing in a dedicated creative partner to protect and evolve this standard for years to come.
As your embedded creative director, I’ll keep your entire brand ecosystem sharp, consistent, and investor-ready. This includes:
- Continuous website updates to reflect new releases, news, and growth.
- Quarterly investor deck refreshes, earnings visuals & ad hoc pitch decks.
- Social media creative — campaign visuals, motion graphics, branded content.
- Oversight and creative direction for your other brand teams (LowKey, R’Belle, Abba Medix) — ensuring every touchpoint feels connected.
- Integrating AI-powered visuals & motion (Midjourney, Runway, Sora) to keep MTL ahead of the curve.
$3,000–$5,000 CAD / month
Flexible based on output & seasonal needs