MTL CANNABIS CORP.

It’s time for MTL Cannabis to look as powerful as it performs.


Presented to: Michael Perron - Chief Executive Officer 

Prepared by: Nick Harborne Creative


$26M

quarterly revenue

54%

GROSS MARGINS

TOP 10

IN NATIONAL FLOWER & PRE-ROLL

Overview, Goals & Objectives

MTL Cannabis is poised to set a new standard for what a modern Canadian craft cannabis brand can be — confident, premium, and unmistakably authentic. The goal of this engagement is to transform MTL’s entire corporate identity into an elevated, cohesive brand experience that matches its industry-leading performance. By partnering with me, MTL will rebuild its logo, visual system, investor materials, and corporate website with the same polish and precision you see in world-class lifestyle brands like Equinox, ASRV, or Porsche — but with a distinctly Canadian edge. The objective is simple: create a powerful, scalable brand that attracts investors, unites your portfolio of products under one clear story, and positions MTL as the leader in premium craft cannabis at home and abroad.


All guided by a dedicated creative partner who will protect and evolve this vision long term.


SCOPE OF WORK

Brand Strategy + Identity Design

  • Brand Discovery & Strategy Workshop
  • Logo Design – high focus on the with modern AI-inspired edge
  • Cohesive color palette, typography, and brand motifs
  • Clear rules for logo usage and consistency
  • Graphic elements to elevate visuals across digital and print

Estimated: 32 – 40 hrs


Core Marketing & Digital Collateral 

  • Business cards
  • Branded email signature
  • LinkedIn cover image (personal & company)
  • Social media launch graphics

Estimated: 24 hrs


Investor Presentation Deck 

  • A custom-designed 10-page presentation deck that aligns with MTL’s new branding
  • Visual storytelling that clearly explains the firm’s mission, expertise, and value proposition
  • Ideal for investor meetings, new client pitches, or internal onboarding

Estimated: 32 hrs


Website Design + Build

  • Custom UI/UX Design
  • Custom 3D/Video visuals
  • Mobile responsiveness + Google SEO basics
  • Content assistance + copy polish

Estimated: 96 - 112 hrs

Site Hosting: $250/annually+


Hourly Rate: $150/hr
Timeline:
4-5 weeks

Ongoing Creative Direction & Brand OWNERSHIP

MTL Cannabis isn’t just investing in a rebrand — you’re investing in a dedicated creative partner to protect and evolve this standard for years to come.


As your embedded creative director, I’ll keep your entire brand ecosystem sharp, consistent, and investor-ready. This includes:


  • Continuous website updates to reflect new releases, news, and growth.
  • Quarterly investor deck refreshes, earnings visuals & ad hoc pitch decks.
  • Social media creative — campaign visuals, motion graphics, branded content.
  • Oversight and creative direction for your other brand teams (LowKey, R’Belle, Abba Medix) — ensuring every touchpoint feels connected.
  • Integrating AI-powered visuals & motion (Midjourney, Runway, Sora) to keep MTL ahead of the curve.


$3,000–$5,000 CAD / month
Flexible based on output & seasonal needs