Z2Capital

A bold new capital markets group, powered by insight, agility, and a modern brand presence


Presented to: Matthew Rista & Jon Gazdak
Prepared by: Nick Harborne Creative


PROJECT OVERVIEW

Z2Capital deserves a brand presence that instantly communicates trust, bold thinking, and refined market expertise — all within the Alexander Capital framework. This proposal sets the visual and digital foundation to position Z2 for conversations with confidence and credibility.


Why This Matters

Z2 Capital’s clients expect bold vision and a credible, modern look — just like the trusted style I’ve delivered for firms like Centurion One Capital. This complete package builds that same level of polish, positioning Z2 as a fresh yet authoritative capital markets group, ready to stand out from day one.

SCOPE OF WORK

Brand Strategy + Identity Design

  • Brand Discovery & Strategy Workshop
  • Logo Design – high focus on the “Z2” with modern AI-inspired edge
  • Cohesive color palette, typography, and brand motifs
  • Clear rules for logo usage and consistency
  • Graphic elements to elevate visuals across digital and print

💼 Estimated: 25–30 hrs
💵 Budget: $4,500


Core Marketing & Digital Collateral 

  • Business cards
  • Branded email signature
  • LinkedIn cover image (personal & company)
  • Social media launch graphics

💼 Estimated: 16 hrs
💵 Budget: $2,500


Firm Presentation Deck (10 Pages) 

  • A custom-designed 10-page presentation deck that aligns with Z2’s new branding
  • Visual storytelling that clearly explains the firm’s mission, expertise, and value proposition
  • Ideal for investor meetings, new client pitches, or internal onboarding

💼 Estimated: 16 hrs
💵 Budget: $2,750


Z2 Website Design + Build

  • Sitemap strategy & UX layout (homepage + ~5 subpages)
  • Custom UI/UX Design
  • Custom 3D/Video visuals
  • Mobile responsiveness + Google SEO basics
  • Content assistance + copy polish

💼 Estimated: 40–50 hrs
💵 Budget: $4,500

Site Hosting: $250/annually +


TOTAL PROJECT ESTIMATE

Target Budget: $14,500 USD
Hourly Rate: $150/hr
Timeline: 4-5 weeks

Payment Terms

To kick off the project, I ask for one of the following:

Standard Split

We can proceed with a 50/50 split:

  • $7,250 USD due upon approval of this proposal
  • $7,250 USD due at project completion (approximately 5 weeks)


PAYPAL INFO: CREDIT CARD

https://www.paypal.com/paypalme/nickharbornedesign


WIRE TRANSFER INFO:

BENEFICIARY INFO
Name - MR NICHOLAS HARBORNE
Address - 1500 HOWE STREET APT 1009, VANCOUVER, BC V6Z2M8
Account number - 7 0 5 4 0 0 1 1 6 9 2 0

BANK INFO
Bank name - Bank Of Nova Scotia
SWIFT code / BIC - NOSCCATT
Address - 44 King Street West
Toronto, ON M5H 1H1
CA


Why Z2? — A Bold Brand Concept

Z2 isn’t just a name — it’s a statement AND COULD stand for:

Zone Two: A performance zone beyond the ordinary.

Zero to Zenith: Turning opportunities into peak outcomes.

Z Squared: Doubling the advantage — capital × connection.

Option 1: The Next Power Zone

“Z2” stands for the second ‘Zone’ — a level beyond the ordinary capital market space. The first zone is where everyone plays safe; the second zone is where opportunities, agility, and connections truly unlock. Z2 Capital operates exclusively in this higher-performance arena, moving deals faster, smarter, and with deeper insight.”

Option 2: Zero to Zenith

“Z2” is shorthand for Zero to Zenith — an ethos of taking capital opportunities from idea (zero) to their peak potential (zenith). It symbolizes the firm’s commitment to maximizing value at every stage of a deal’s life cycle.”

Option 3: Dual Advantage — Z²

“Z2” also plays visually as Z squared (Z²) — representing dual advantages: insight × execution, or capital × connection. It reinforces the firm’s belief that success in capital markets comes not just from capital itself, but from pairing it with intelligence and agility.